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Social Media for Dentists

The Value of Social Media for a Dental Practice

The Value of Social Media for a Dental Practice

Date: January 13, 2022

Category: Social Media for Dentists

Author: Kevian Ngai

Social media has become a prime way that people connect. If you have a well-designed presence on Facebook, Instagram, Twitter, or any other platform, you will engage  your patients with the potential that they will share what you post, or mention you in their own social media posts. You then become a social media referral.  Read More

Tags: branding, dental social media, dental website, engagement, Facebook, facebook for dentists, Instagram, LinkedIn, social engagement, Twitter

What More Can I Do? Social Media and Your Marketing Plan

hands holding a globe that says social media and has different social media icons on it. Text says What More Can I Do? Social Media and Your Marketing Plan
hands holding a globe that says social media and has different social media icons on it. Text says What More Can I Do? Social Media and Your Marketing Plan

What More Can I Do? Social Media and Your Marketing Plan

Date: December 21, 2020

Category: Social Media for Dentists

Author: Cassie Robinson

Marketing Plan, noun: A marketing plan is an operational document that outlines an advertising strategy that an organization will implement to generate leads and reach its target market. Seems pretty straightforward, right? Not exactly. Did you know that social media is the biggest part of marketing plans that is ignored? Yep… ignored! As you’re gearing  Read More

Tags: brand awareness, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, social engagement, Twitter

More Patients Are Checking Your Facebook Page

pie chart showing that 35% of patients checked the practice Facebook page, Dec 2017-Mar 2018
pie chart showing that 35% of patients checked the practice Facebook page, Dec 2017-Mar 2018

More Patients Are Checking Your Facebook Page

Date: March 19, 2018

Category: Social Media for Dentists

Author: David Hall

A consistent trend in dental marketing on the internet over the last four or five years is the tendency of prospective patients to seek more information before asking for an appointment. It used to be that if you had a number one ranking in Google, you were practically assured of getting a lot of phone  Read More

Tags: digital marketing trends, Facebook, Google rankings, online reviews, reviews, search trends

Using Video in 2017

Using Video in 2017

Date: April 24, 2017

Category: Social Media for Dentists

Author: Mariah Riney

Dentistry is always blending science and art together. We at IDW pride ourselves with working with the leading cosmetic dentists. We love seeing technology adapt and create something beautiful. But dentistry is always changing, just like the marketing techniques we use to promote your practice! In 2017 the thing that is evolving the most is  Read More

Tags: Dentist, marketing strategy, online presence, patient, Pediatric Dentist, pediatric dentistry, practice, Social Media, video, website, website desin

5 Tips for Marketing Dental Care to Millennials

5 Tips for Marketing Dental Care to Millennials

Date: January 18, 2017

Category: Marketing

Author: Mariah Riney

While dental health and tech-savvy millennials don’t seem to go hand in hand, this age range is one that dental practices should pay attention to. The generation born between approximately 1982-2012 now outnumbers the infamous Baby Boomer generation, and with that comes spending power. A large majority of this generation are making their own income and  Read More

Tags: Dental Mobile Websites, Facebook ads, marketing, millennials, Mobile Marketing, Mobile Websites, Social Media

Facebook Ads: Short and Sweet

Facebook Ads: Short and Sweet

Date: January 2, 2017

Category: Marketing

Author: Mariah Riney

Move aside Google, Facebook reigns supreme (once again), and this time it’s in the online advertising kingdom. Its ease of use, and multi-faceted ROI (return on investment) makes it a dream for a dental practice to use. ROI on Ads Tracking ROI on Facebook Ads is easier, in some aspects, than tracking the ROI of  Read More

Tags: ad placement, dental marketing, Facebook, Facebook 101, Facebook ads, Facebook advertising, facebook business pages, facebook for dentists, Social Media

The Death of Vine, and the Lifespan of Social Media Posts

death of vine and social media lifespans
death of vine and social media lifespans

The Death of Vine, and the Lifespan of Social Media Posts

Date: November 8, 2016

Category: Social Media for Dentists

Author: Mariah Riney

  There are a variety of social media platforms, and each one caters to its own unique demographic. Vine, owned by Twitter, hosts millions of users who can post 6 second videos to amuse their fans. It’s a bit like Youtube, SnapChat, and Facebook all rolled into one. It also recently died. Twitter acquired Vine  Read More

Tags: Dentist, dentists, Facebook, Facebook marketing, Facebook marketing strategies, Instagram, marketing strategies, online marketing, Pinterest, seo help, Social Media, Social Media for Dentists, Twitter, Vine

Pinterest for the Modern Dentist

Pinterest for the Modern Dentist
Pinterest for the Modern Dentist

Pinterest for the Modern Dentist

Date: October 14, 2016

Category: Social Media for Dentists

Author: Mariah Riney

    Pinterest is a wiley temptress. Part social media and part search engine, this platform has taken the world by storm with its image-heavy interface. Many different businesses use Pinterest as a way to show their product as well as their personality. Many people find the dental industry to be cold and clinical, but  Read More

Tags: dental, dental industry, Dentist, digital marketing trends, online marketing, Pinterest, Social Media

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Date: June 20, 2016

Category: Social Media for Dentists

Author: Heather

Shortly before her departure from a previous employer of mine, a friend of mine shared a news story about the organization accompanied by a negative—and incorrect—comment. Not important to the story, but her departure wasn’t as a result of the comment. I badly wanted to correct her. Not to argue. Not because I agreed. Nor  Read More

Tags: app, Blab, brand ambassador, content marketing, dentists, employee advocacy, employee ambassador, Facebook, Google Plus, Google+, hashtag, inbound, Instagram, LinkedIn, lululemon, marketing, Medium, meerkat, periscope, post, Snapchat, social, Social Media, Social Media for Dentists, social media policy, Tumblr, Twitter, Vimeo, Vine, YouTube

7 Easy Tips for Killer Social Video

7 Easy Tips for Killer Social Video

Date: May 11, 2016

Category: Social Media for Dentists

Author: Heather

Eighty-nine million people in the United States watched 1.2 billion online videos today. Fifty-two percent of consumers say that watching product videos make them more confident in online purchase decisions. And, 96 percent of consumers find videos helpful when making purchase decisions online. Your social video content needs to be on point Whether you’re

Tags: app, Blab, connect, content marketing, dentists, Facebook, Google+, hashtag, inbound, Instagram, Internet, live video, marketing, meerkat, periscope, post, smartphone, Snapchat, social, Social Media, Social Media for Dentists, technology, tsu, Tumblr, Twitter, Vimeo, Vine, YouTube

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