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Marketing

5 Interesting Digital Marketing Statistics [Infographic]

5-Interesting-Digital-Marketing-Statistics-Infographic-Cover-Art
5-Interesting-Digital-Marketing-Statistics-Infographic-Cover-Art

5 Interesting Digital Marketing Statistics [Infographic]

Date: May 15, 2019

Category: Marketing

Author: Megan

  Digital marketing is an ever-changing industry so it is important to stay up-to-date. Here are some questions to keep in mind when analyzing your online marketing efforts: 1. “Am I engaging with patients on social media?” Customers spend 20-40% more money on brands who engage directly with them on social media. If you do not  Read More

Tags: brand awareness, brand management, CMO, content marketing, dental marketing, digital marketing, marketing, reputation management, reviews, ROI, SEO, Social Media, statistics, Website Design, website traffic

Key Trends We’ve Discovered Through Our Market Research

Key Trends We’ve Discovered Through Our Market Research

Date: March 13, 2019

Category: Marketing

Author: Lindsey Bouffard

At Infinity Dental Web, we spend time each week talking to patients who schedule appointments with our clients after visiting their websites. We learn valuable information from their feedback, and we use it to stay on top of our marketing strategies. We’ve been doing this research for a while now, and we’ve identified some key  Read More

Tags: dental patients, dental website, Dental Website Design, Facebook, Infinity Dental Web, local search, marketing, marketing research, patient referrals, Patient Reviews, Yelp Reviews

5 Ways to Build Community in 2017

Interactive Marketing- Coke bottles with names
Interactive Marketing- Coke bottles with names

5 Ways to Build Community in 2017

Date: June 22, 2017

Category: Marketing

Author: Mariah Riney

Dentists have an advantage that many small businesses do not. People have to see a dentist. They may not like it, but they will eventually step foot through your doors. The great part is, through a few marketing tricks, and a friendly staff, you can create a community of patients that actually love coming to  Read More

Tags: community, community of patients, community outreach, dental marketing, dental patients, dental practice, dental social media, influencer marketing, interactive content, live streaming, livestream, marketing, marketing agency, personalized coke bottles, see a dentist, Snapchat, Social Media, video, video content, YouTube

5 Tips for Marketing Dental Care to Millennials

5 Tips for Marketing Dental Care to Millennials

Date: January 18, 2017

Category: Marketing

Author: Mariah Riney

While dental health and tech-savvy millennials don’t seem to go hand in hand, this age range is one that dental practices should pay attention to. The generation born between approximately 1982-2012 now outnumbers the infamous Baby Boomer generation, and with that comes spending power. A large majority of this generation are making their own income and  Read More

Tags: Dental Mobile Websites, Facebook ads, marketing, millennials, Mobile Marketing, Mobile Websites, Social Media

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Date: June 20, 2016

Category: Social Media for Dentists

Author: Heather

Shortly before her departure from a previous employer of mine, a friend of mine shared a news story about the organization accompanied by a negative—and incorrect—comment. Not important to the story, but her departure wasn’t as a result of the comment. I badly wanted to correct her. Not to argue. Not because I agreed. Nor  Read More

Tags: app, Blab, brand ambassador, content marketing, dentists, employee advocacy, employee ambassador, Facebook, Google Plus, Google+, hashtag, inbound, Instagram, LinkedIn, lululemon, marketing, Medium, meerkat, periscope, post, Snapchat, social, Social Media, Social Media for Dentists, social media policy, Tumblr, Twitter, Vimeo, Vine, YouTube

Marketing Is More Than Advertising

Marketing Is More Than Advertising

Date: May 24, 2016

Category: Marketing

Author: Infinity Dental Web

When people hear the term marketing, they often conjure up images of television ads, “Buy 1 Get 1 Free” promotions, or endless emails entitled “The deal you can’t afford to miss!” Although those elements may be components of marketing, they do not really capture what marketing is, or how it can be useful, when thinking  Read More

Tags: advertising, content marketing, cosmetic dentist, Dental Websites, dentists, marketing

Client Showcase: Stephen Doan, DMD, Aesthetic Restorative Dentistry

Client Showcase: Stephen Doan, DMD, Aesthetic Restorative Dentistry

Date: May 19, 2016

Category: Feature Client

Author: Heather

Stephen Doan, DMD, Aesthetic Restorative Dentistry The dental practice of Dr. Stephen Doan combines the science of dentistry and the art of a beautiful smile. Dr. Doan has been practicing cosmetic dentistry for more than 30 years and is extremely passionate about delivering aesthetically beautiful dentistry. Dr. Doan is an accredited member of the American  Read More

Tags: advertising, Blog, content marketing, dental website, Dentist, dentists, Facebook, Google+, inbound marketing, Instagram, Internet, LinkedIn, local search, Maps, marketing, Marketing for Dentists, near me, online, post, responsive design, results, sem, SEO, social, Social Media, Social Media for Dentists, Twitter, Web, web design, website

7 Easy Tips for Killer Social Video

7 Easy Tips for Killer Social Video

Date: May 11, 2016

Category: Social Media for Dentists

Author: Heather

Eighty-nine million people in the United States watched 1.2 billion online videos today. Fifty-two percent of consumers say that watching product videos make them more confident in online purchase decisions. And, 96 percent of consumers find videos helpful when making purchase decisions online. Your social video content needs to be on point Whether you’re

Tags: app, Blab, connect, content marketing, dentists, Facebook, Google+, hashtag, inbound, Instagram, Internet, live video, marketing, meerkat, periscope, post, smartphone, Snapchat, social, Social Media, Social Media for Dentists, technology, tsu, Tumblr, Twitter, Vimeo, Vine, YouTube

Client Showcase: Sirin Dentistry

Client Showcase: Sirin Dentistry

Date: March 15, 2016

Category: Feature Client

Author: Heather

Sirin Dentistry Sirin Dentistry is a bread and butter restorative practice in Elgin, Illinois. Dr. Sirin is a general dentist with extensive experience in cosmetic dentistry. Dr. Sirin is an active member of many prominent dental associations including the American Academy of Cosmetic Dentistry, American Dental Association, Illinois State Dental Society ,and the Chicago Dental  Read More

Tags: AACD, advertising, American Academy of Cosmetic Dentistry, American Dental Association, Blog, Chicago Dental Society, content marketing, dental website, Dentist, dentists, Facebook, Google+, Illinois State Dental Society, inbound marketing, Instagram, Internet, LinkedIn, local search, Maps, marketing, Marketing for Dentists, near me, online, post, responsive design, results, sem, SEO, social, Social Media, Social Media for Dentists, Twitter, Web, web design, website

The Ultimate Social Media Content Calendar for Dentists

Social media content calendar on a tablet.
Social media content calendar on a tablet.

The Ultimate Social Media Content Calendar for Dentists

Date: March 10, 2016

Category: Marketing

Author: Heather

It’s morning. You breeze into the office, tea in hand, ready to take on the day. Your intentions are noble. Today’s the day you’re going to hammer out that tooth fairy blog post, record a video of your hygienist teaching patients proper flossing techniques, and create an infographic about dental emergencies. And then…life happens. If  Read More

Tags: app, content calendar, content marketing, content planning, dental social media, dental social media blogs, dentists, Facebook, inbound, Instagram, Internet, live video, marketing, marketing blog, marketing calendar, marketing plan, online, post, practice marketing plan, smart phone, social, Social Media, social media calendar, Social Media for Dentists, social media plans, social media strategy, technology, Twitter, Web

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