Date: August 31, 2020
Category: Company News
We have a new tool for our clients—the Infinity Dental Web virtual smile consultation app. Even before the coronavirus pandemic there have been large increases in virtual patient care. A report published by the American Medical Association over a year ago reported exponential increases in the use of telemedicine. The pandemic has vastly accelerated that Read More
Date: September 22, 2018
Category: SEO
Top 7 Terms to Know When Talking to Your Internet Marketing Agency When you work for a company that does websites for dentists – and you’re immersed in that world for 8 hours a day, you forget that there are people out there with other interests and different specialties—and they don’t know the internet marketing Read More
Date: July 6, 2017
Category: SEO
Over the past several months we have read many posts and articles from leaders in the SEO industry about user experience and its importance. A quick search in Google garnered no less than 10 articles by MOZ alone on this very topic. Here at Infinity Dental Web, we have seen firsthand the impact user experience Read More
Date: May 8, 2017
Category: Marketing
Monitoring Your Website Performance Some of you may not realize how closely we watch your website performance and how invested we are in your success, so we thought it would be good to write an article about that. There is a lot that goes on here at Infinity Dental Web behind the scenes. Let’s give Read More
Date: July 6, 2016
Category: Local Search
We’ve blogged previously about the increasing importance of local search. A dental practice is a local business. Patients do not buy dental services online and have them shipped to their homes. Rather, they must physically go to the location of the dental office in order to receive their services. In other words, patients are looking Read More
Date: October 27, 2015
Category: SEO
Part of my job is to evaluate dental websites, diagnose their problems, and to suggest improvements. As such, I examine websites—a lot of websites—most of which need help. I typically hear from dentists when their websites aren’t found in Google search results, or because they’re not acquiring the number of new patients they desire, or because Read More
Date: October 1, 2015
Category: SEO
Let’s face it, everyone wants to be visible in Google. The closer your website is to the coveted first position of the first page of Google search results, the more likely your website will be found by visitors. Scaling the mountain Google’s interested in showing only the most relevant and useful content available. The problem Read More
Date: September 7, 2015
Category: Local Search
Early last month, Google rolled out its new Local Search results display. Instead of displaying 7-packs at various positions on the first page of a search it interprets as a local search, it now displays a 3-pack, boxed in such a way as to make it a little more prominent, and with the link inviting Read More
Date: June 24, 2015
Category: Social Media for Dentists
Big Benefits of Facebook Marketing for your Dental Practice Facebook is not only a great way for people to stay in touch via social media, but it is also a perfect marketplace for businesses to advertise their companies and practices. Facebook is especially a great networking tool for dentists to market their dental practices. Here is Read More
Date: June 5, 2015
Category: SEO
The Search Marketing Expo (SMX) for advanced search engine professionals took place this past week in Seattle and the big announcement there came from Google’s Gary Illyes. According to Illyes we should be seeing a Panda data refresh in the next 2 to 4 weeks. Illyes was clear that this is not an algorithm alteration, but Read More
