Date: December 28, 2015
Category: Reputation Management
But Yelp is also powerful and useful. I have written before about Yelp and have been highly critical. They can be manipulative and bully-like. While they claim no bias based on advertising money, we have several stories from clients that contradict that claim. But I also have a lot of respect for Yelp. They are Read More
Date: December 17, 2015
Category: SEO
Mama always said life was like a box of chocolates. You never know what you’re gonna get”. –Forrest Gump With all the changes and twists that happen in Google search, Google is also very much like a box of chocolates—you can never tell exactly what you’ll get. Online marketing and SEO are continually evolving. Google Read More
Date: December 15, 2015
Category: Social Media for Dentists
Poised to be a battle as epic as the one between the Tupac and Biggie, it seems Facebook is steppin’ to Yelp. Earlier today, Sreedev Sharma stumbled across a new feature that, until now, Facebook was quietly testing. Naturally, when social media thought leaders and influencers caught wind, we had to break the news. It Read More
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Category: Social Media for Dentists
I’m not usually one for making concrete and definitive New Year’s resolutions. Every year the clock strikes midnight on Jan. 1, and I promise to do the same thing. Smile more in the upcoming year. Sure, there’s no real way to measure success. But, if I can look back at a year and say I Read More
Date: December 9, 2015
Category: Social Media for Dentists
I’m not going to a dentist who’s still using a hand drill. Seriously. Ouch. Professional development is vital to achieving success in any profession, in the fast-paced world of social media, professional development is imperative. Rolled out daily are new trends, new platforms, and new features. New social media professionals and seasoned marketers building social Read More
Date: December 7, 2015
Category: Meet the Team
Job Title Content Writer and Social Media Manager What’s that like? I get to do everything from writing the content on a new website, SEO, and social blogs, to writing tweets and Facebook posts for clients. What’s your favorite thing about your career? I love my job for two reasons: One, I love to write. Read More
Date: December 3, 2015
Category: Social Media for Dentists
To me there’s nothing more daunting than sitting down in front of a blank Word document or content calendar. That’s one of the reasons I use templates–although my tendency to overthink things might also play a part in that… Creating content is the hardest thing we do in social media. Every blog post, status update, Periscope, Read More
