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Social Media for Dentists

The Value of Social Media for a Dental Practice

The Value of Social Media for a Dental Practice

Date: January 13, 2022

Category: Social Media for Dentists

Author: Kevian Ngai

Social media has become a prime way that people connect. If you have a well-designed presence on Facebook, Instagram, Twitter, or any other platform, you will engage  your patients with the potential that they will share what you post, or mention you in their own social media posts. You then become a social media referral.  Read More

Tags: branding, dental social media, dental website, engagement, Facebook, facebook for dentists, Instagram, LinkedIn, social engagement, Twitter

What More Can I Do? Social Media and Your Marketing Plan

hands holding a globe that says social media and has different social media icons on it. Text says What More Can I Do? Social Media and Your Marketing Plan
hands holding a globe that says social media and has different social media icons on it. Text says What More Can I Do? Social Media and Your Marketing Plan

What More Can I Do? Social Media and Your Marketing Plan

Date: December 21, 2020

Category: Social Media for Dentists

Author: Cassie Robinson

Marketing Plan, noun: A marketing plan is an operational document that outlines an advertising strategy that an organization will implement to generate leads and reach its target market. Seems pretty straightforward, right? Not exactly. Did you know that social media is the biggest part of marketing plans that is ignored? Yep… ignored! As you’re gearing  Read More

Tags: brand awareness, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, social engagement, Twitter

Google Reviews Suspended Due to COVID-19

Google logo
Google logo

Google Reviews Suspended Due to COVID-19

Date: March 23, 2020

Category: Reputation Management

Author: Kaycie Smith

Google announced on Friday, March 20th that there would be limited functionality inside the Google My Business (GMB) dashboard, due to COVID-19. For dental practices, the important new restrictions are that the ability of patients to post new reviews and the ability to respond to reviews will not be available. Users will be able to write  Read More

Tags: COVID-19, Facebook, GMB dashboard, Google Ads, Google My Business, Google Reviews, local search, pay-per-click advertising, question and answer, Yelp

Key Trends We’ve Discovered Through Our Market Research

Key Trends We’ve Discovered Through Our Market Research

Date: March 13, 2019

Category: Marketing

Author: Lindsey Bouffard

At Infinity Dental Web, we spend time each week talking to patients who schedule appointments with our clients after visiting their websites. We learn valuable information from their feedback, and we use it to stay on top of our marketing strategies. We’ve been doing this research for a while now, and we’ve identified some key  Read More

Tags: dental patients, dental website, Dental Website Design, Facebook, Infinity Dental Web, local search, marketing, marketing research, patient referrals, Patient Reviews, Yelp Reviews

More Patients Are Checking Your Facebook Page

pie chart showing that 35% of patients checked the practice Facebook page, Dec 2017-Mar 2018
pie chart showing that 35% of patients checked the practice Facebook page, Dec 2017-Mar 2018

More Patients Are Checking Your Facebook Page

Date: March 19, 2018

Category: Social Media for Dentists

Author: David Hall

A consistent trend in dental marketing on the internet over the last four or five years is the tendency of prospective patients to seek more information before asking for an appointment. It used to be that if you had a number one ranking in Google, you were practically assured of getting a lot of phone  Read More

Tags: digital marketing trends, Facebook, Google rankings, online reviews, reviews, search trends

Facebook Ads: Short and Sweet

Facebook Ads: Short and Sweet

Date: January 2, 2017

Category: Marketing

Author: Mariah Riney

Move aside Google, Facebook reigns supreme (once again), and this time it’s in the online advertising kingdom. Its ease of use, and multi-faceted ROI (return on investment) makes it a dream for a dental practice to use. ROI on Ads Tracking ROI on Facebook Ads is easier, in some aspects, than tracking the ROI of  Read More

Tags: ad placement, dental marketing, Facebook, Facebook 101, Facebook ads, Facebook advertising, facebook business pages, facebook for dentists, Social Media

How Many Dental Patients Check Reviews First?

How Many Dental Patients Check Reviews First?

Date: December 5, 2016

Category: Reputation Management

Author: David Hall

I’ve seen various figures quoted recently by dental Internet marketing agencies on the number of dental patients who check reviews. These articles don’t mention their sources, and I suspect some of the numbers may come from generic surveys asking people if they use online reviews. Being a stickler for good, hard, reliable data, I thought  Read More

Tags: dentist search trends, digital marketing trends, Facebook, marketing research, online reviews, research, website conversions

The Death of Vine, and the Lifespan of Social Media Posts

death of vine and social media lifespans
death of vine and social media lifespans

The Death of Vine, and the Lifespan of Social Media Posts

Date: November 8, 2016

Category: Social Media for Dentists

Author: Mariah Riney

  There are a variety of social media platforms, and each one caters to its own unique demographic. Vine, owned by Twitter, hosts millions of users who can post 6 second videos to amuse their fans. It’s a bit like Youtube, SnapChat, and Facebook all rolled into one. It also recently died. Twitter acquired Vine  Read More

Tags: Dentist, dentists, Facebook, Facebook marketing, Facebook marketing strategies, Instagram, marketing strategies, online marketing, Pinterest, seo help, Social Media, Social Media for Dentists, Twitter, Vine

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Employee Advocacy: The Marketing Tool You’re Not Using, But Should Be

Date: June 20, 2016

Category: Social Media for Dentists

Author: Heather

Shortly before her departure from a previous employer of mine, a friend of mine shared a news story about the organization accompanied by a negative—and incorrect—comment. Not important to the story, but her departure wasn’t as a result of the comment. I badly wanted to correct her. Not to argue. Not because I agreed. Nor  Read More

Tags: app, Blab, brand ambassador, content marketing, dentists, employee advocacy, employee ambassador, Facebook, Google Plus, Google+, hashtag, inbound, Instagram, LinkedIn, lululemon, marketing, Medium, meerkat, periscope, post, Snapchat, social, Social Media, Social Media for Dentists, social media policy, Tumblr, Twitter, Vimeo, Vine, YouTube

Client Showcase: Stephen Doan, DMD, Aesthetic Restorative Dentistry

Client Showcase: Stephen Doan, DMD, Aesthetic Restorative Dentistry

Date: May 19, 2016

Category: Feature Client

Author: Heather

Stephen Doan, DMD, Aesthetic Restorative Dentistry The dental practice of Dr. Stephen Doan combines the science of dentistry and the art of a beautiful smile. Dr. Doan has been practicing cosmetic dentistry for more than 30 years and is extremely passionate about delivering aesthetically beautiful dentistry. Dr. Doan is an accredited member of the American  Read More

Tags: advertising, Blog, content marketing, dental website, Dentist, dentists, Facebook, Google+, inbound marketing, Instagram, Internet, LinkedIn, local search, Maps, marketing, Marketing for Dentists, near me, online, post, responsive design, results, sem, SEO, social, Social Media, Social Media for Dentists, Twitter, Web, web design, website

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