Date: February 25, 2016
Category: SEO
SSLs are not just for online stores anymore Secure websites have always been a good idea, but the extra work and expense were generally only taken by sites accepting credit cards–or other personal information–that required secure connections. When Google made SSL encryption a growing search optimization priority, that changed. Google announced in 2014 that SSL certificates would Read More
Date: February 19, 2016
Category: Marketing
Neuromarketing is a growing area of marketing research. It explores consumer response to marketing using techniques such as EEG brain sensors, fMRI brain imaging, and galvanic skin response. It aims to get inside the subconscious mind to find out what really persuades people to make a marketing decision. Michael Andre, who has an adjunct role Read More
Date: February 10, 2016
Category: Social Media for Dentists
When it comes to marketing, one of the fastest ways to lose your audience is copy that sounds stuffy and formal. This applies to all forms of marketing content—social media updates, blog posts, emails, websites, whitepapers, infographics, videos, podcasts, et cetera, et cetera. Readers pay more attention to conversational copy. Dentists and dental marketers, when I say Read More
Date: February 8, 2016
Category: Feature Client
Mandeville Center for Dental Excellence Mandeville Center for Dental Excellence is a state-of-the-art facility offering advanced diagnostics and several levels of sedation dentistry—including IV sedation. Dr. Charles Schof is a highly trained and skilled expert specializing in cosmetic, reconstructive dentistry and dental implants. Dr. Schof and his team treat the most complex reconstructive cases, all Read More
Date: February 1, 2016
Category: Company News
The talent and expertise of our team has provided a solid foundation from which we can continue to cultivate an agency recognized as the leader in Internet marketing for quality-orientated dentists. The departure of Rochelle Vande Wiele as our business manager was sad, but gave us an opportunity to make a couple of changes. We’re Read More
