In this blog, we at Infinity Dental Web share our expertise, our opinions, and our research about what is going on in the world of online marketing. We'll also add tidbits of company news. Feel free to comment. Whether you agree or disagree, we'd like to hear from you.

Latest Blog Post

How economic insecurity is affecting dentistry

September 12, 2024

Marketing

David Hall

A recent article in the Daily Mail got my attention. It is about the state of the United States economy. And it ratifies what I have felt this past year about the state of the dental economy. The article quoted research showing that the number of people visiting restaurants was down about 2.6 percent for  Read More

How economic insecurity is affecting dentistry

A recent article in the Daily Mail got my attention. It is about the state of the United States economy. And it ratifies what I have felt this past year about the state of the dental economy. The article quoted research showing that the number of people visiting restaurants was down about 2.6 percent for  Read More

Understanding Patient Preferences: Key Insights from Recent Surveys

As your digital marketing experts, we conduct ongoing research to help you create an impactful online presence. A key part of this research is regular interviews with patients who are seeking appointments from our clients. Here are the key findings from our latest patient surveys. They Want Clear Navigation A consistent comment from survey respondents  Read More

We’re Upgrading Our Server

Many website owners don’t understand the importance of having their website hosted on a reliable, quality server. High-quality hosting services offer robust security measures to protect against cyber threats and ensure that stored data is safe. They also provide faster loading times, providing a better experience for visitors. Loading speed of the website is also  Read More

A pie chart showing 70% of dental patients checking reviews.

A recent uptick in dental patients checking online reviews

Back in 2016 I published a post with our data on the use of online reviews by dental patients. We continue to be the authoritative source on this data. To my knowledge, no one else in dentistry is compiling reliable data on the use of reviews by dental patients. Others are using generic information on  Read More

a drawing of a panda next to a penguin, both with the word Google on their chests

Search Engine Optimization in 2023

“ Search engine optimization strategies continue to get increasingly more challenging as Google and other search engines refine their algorithms and user behaviors change. Let’s give you some insight into what SEO strategies work in 2023. In addressing this subject, we like to remind people that from its beginning, Infinity Dental Web has been known  Read More