Category: Author: Tyler Ashe
We’ve had a few blogs in the past regarding the design work Infinity Dental Web provides, and more specifically how those designs convert. Some of what has been discussed has been the obvious nuts and bolts of web design: clutter-free, obvious navigation, inviting colors, etc. While these things are extremely important, there is that little something extra that can elevate a design from the masses.
We have a two person in-house design team which consists of myself and Chris Paty, along with a select few designers who work remotely. Chris is our Vice President of Marketing who has a background in marketing and design. She excels at generating compelling concepts, big picture planning, and communicating with our clients to extract the essence of what they are looking for aesthetically. Her expertise combined with my background in fine art and general web development provide an all-around approach that is fairly unique to the internet marketing world.
Though I do enjoy tooting my own horn from time to time, this blog post isn’t simply to point out the awesomeness that is the Infinity Dental Web design team. The point of this article is to inform you that a good looking website sells. We recently redesigned one our client’s websites which shortly after landed him a $40,000 case. The aforementioned patient pointed to how impressive the site design appeared and functioned as a reason they chose this client’s services. We know that marketing is all about return on investment and a good design coupled with a great web presence can pay off in spades.