Facebook Timeline for Business Pages
Date: March 5, 2012Category: Author: Julie
As some of you may have noticed, Facebook has recently expanded the timeline view to business pages. Per Facebook, all business pages will be converted by March 30th to the new format.
So what can you do do achieve the most benefits from this change?
First of all, Facebook is now allowing a large cover photo which expands the entire length of your page. This is a prime opportunity to display a customized welcome page for your practice. However, there are restrictions on what can appear on your photo. These restrictions include listing any contact info, including phone number, website, or physical address on the photo. Also, default landing tabs have been eliminated for those of you that were using them.
The second benefit is that photos are larger, and you will be able to “pin” posts to the top to attract attention and help promote special offers and events. These posts can be pinned to the top of your timeline for up to a week. The navigation is also more visible than before and easier to use.
A third benefit I would like to point out is that patients, or potential patients, can now send a personal message to your business page.
As you create your page, you will see that there are many more benefits that I have not listed. Take your time and explore all the opportunities!
Please visit the Infinity Dental Web Facebook Page and “Like Us” if you haven’t done so already. For those of you that need additional assistance, please feel free to contact us.