Facebook Graph Search
Date: May 3, 2013Category: Author: David Hall
We’ve been intrigued by the announcement of Facebook’s new Graph Search, and are waiting for it to be rolled out. Over the 17 years that I’ve been publishing websites and doing search engine optimization, I’ve developed a sense for when something is going to be big, and this will be big. And it’s going to have a major impact on dental marketing.
What it will allow you to do is to search for professional services, movies, restaurants, music, or similar things, and get results based on the likes of your friends. Once this catches on, it could become the primary way that people search for dentists. We’ll be watching this closely.
Here is a link to the video. It features comments from several key Facebook personnel: Kari Lee, Engineering Manager; Keith Peiris, Product Manager; Lars Rasmussen, Engineering Director; and Mark Zuckerberg.
Infinity Dental Web is going to help Facebook beta test this new search. Meanwhile, we encourage all our clients to cultivate a strong Facebook presence so that they’re prepared to take advantage of this coming technology.
Click here to visit our social media for dentists page.
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