Oak Hills Endondontics

Oak Hills Endodontics is a specialty practice featuring three highly credentialed endodontists in San Antonio, Texas. They came to us on referral from another client, wanting to raise their profile with a quality website that was consistent with their level of expertise. They also wanted to even out their patient flow.
Their website, along with those of competitors featured a header with a pastoral scene. However, their principal marketing message is expertise. We created a design for them that displayed that expertise. We were aware that we had two audiences for the website. One would be other dentists. We wanted to reinforce their reputation with the dentists as being the most highly credentialed endodontists in their market area. The other audience is patients, and for them we wanted the same message of expertise.
Because of the nature of their practice and their market area, we didn’t feel that they needed strong ongoing SEO, so we recommended our lower level of SEO for them.
While they continue to get referrals from other dentists they are now getting a number of new patients who have not been referred by a dentist.