Atlanta Center for Cosmetic Dentistry
Dr. Debra Gray King is well known in cosmetic dentistry circles. She runs a practice in Atlanta with two other outstanding cosmetic dentists. They see a lot of national celebrities, and their target demographic is high income individuals who want smile makeovers and beautiful, high-end dentistry. Dr. King is an Accredited Fellow with the American Academy of Cosmetic Dentistry, Dr. Cooper is Accredited, and Dr. Reeve is pursuing accreditation.
Her office approached us in the early spring of 2016, attracted by our design portfolio and our reputation. After lengthy discussions, they decided they liked our marketing philosophy and our expertise, and agreed to let us re-vamp their website. While their website was very strong, highly ranked in Google, and was generating lots of phone calls, we disagreed with its approach. We gave their online presence a complete makeover. We took away the popups, gave them a much classier design, and re-wrote much of the content with a tone that we felt more accurately reflected their approach to dentistry.
The new design was just launched in late September, 2016. In the four weeks after it was launched, calls from the website steadily increased each week, with 44% more calls the fourth week than what the average had been with the old website. Calls have continued to increase, and website traffic has doubled since we took over.
Responsive Design, Smile Gallery, SEO, Custom Content, Blog
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